Wildstate Wines
Bringing Tasmania’s wines to the world.
What we did
Brand strategy & development
Name development
Brand identity design
Brand Implementation (brand collateral, marketing items, packaging, website design & build)
We worked alongside
Wildstate Wines
Puddle Duck Agency (Social, Content & PR)
Tom Chapman Videography (Video shoot & production)
Ness Vanderburgh Photography (Photography)
THE BRIEF
The team at Wildstate Wines had a clear and ambitious vision: to bring the very best of Tasmanian wines to the rest of Australia. They wanted to establish themselves as experts in Tassie wine, curating an exceptional selection of the island's finest drops and making them accessible to the mainland through an online wine store.
Driven by their deep passion for Tasmanian wine, they recognised the unique qualities of the region’s produce, largely undiscovered and inaccessible to many Australians. They sought to change that, inviting the rest of the country to enjoy Tasmanian wine as they do.
HOW WE HELPED
Tomorrow People’s role was to bring their vision to life by creating a brand that embodies the humble, wild beauty and community spirit of Tasmania, while showcasing their expertise, passion for local wines, and dedication to sharing the very best of Tassie’s wine scene.
Along with designing their brand style, we were engaged to create their marketing collateral, packaging and to design and build their e-commerce website that takes customers on a journey throughout Tasmania’s wine landscape, allowing them to explore and purchase Tasmania’s top wines online, seamlessly and conveniently.
